{"id":25915,"date":"2025-06-08T23:51:22","date_gmt":"2025-06-08T23:51:22","guid":{"rendered":"https:\/\/octopuspms.dk\/?p=25915"},"modified":"2025-06-09T00:29:06","modified_gmt":"2025-06-09T00:29:06","slug":"expedia-media-solutions","status":"publish","type":"post","link":"https:\/\/octopuspms.dk\/en\/integrationer\/expedia-media-solutions\/","title":{"rendered":"Integration with Expedia Media Solutions"},"content":{"rendered":"<h2 class=\"wp-block-heading\">What is Expedia Media Solutions?<\/h2>\n\n\n\n<p><strong>Expedia Media Solutions<\/strong> is the digital marketing platform of Expedia Group, offering hotels and travel providers a unique opportunity to advertise directly across Expedia\u2019s global network. With access to millions of travelers on platforms like Expedia, Hotels.com, Vrbo and Trivago, hotels can target their campaigns based on travel behavior, destination, travel time and more.<\/p>\n\n\n\n<p>The integration between <strong>Octopus PMS<\/strong> and Expedia Media Solutions enable you to synchronize your marketing activities with your hotel management so that your campaigns are directly linked to your occupancy status, availability and target audiences.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How can Expedia Media Solutions benefit your business?<\/h2>\n\n\n\n<p>By integrating <strong><a href=\"https:\/\/advertising.expedia.com\/\">Expedia Media Solutions<\/a><\/strong> With your Octopus system, you get access to a powerful and data-driven marketing channel that can increase visibility and sales at the times when your hotel needs it.<\/p>\n\n\n\n<p>Here are some of the benefits for your hotel:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Increased visibility in relevant markets:<\/strong> Showcase your hotel to millions of potential guests just as they plan their trip.<\/li>\n\n\n\n<li><strong>Targeted advertising based on data:<\/strong> Use real-time data from Octopus to tailor campaigns based on room availability, seasonality, and specific promotional periods.<\/li>\n\n\n\n<li><strong>Better utilization of the marketing budget:<\/strong> Spend your advertising dollars where they create the most value with smart campaign tools from Expedia.<\/li>\n\n\n\n<li><strong>Time-saving workflow:<\/strong> No more duplication of effort \u2013 the integration ensures that your campaigns work together with your prices and availability in Octopus.<\/li>\n\n\n\n<li><strong>Measure and optimize results continuously:<\/strong> Gain insight into which campaigns convert \u2013 and adjust the strategy directly from your PMS setup.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Hvad er Expedia Media Solutions? Expedia Media Solutions er den digitale markedsf\u00f8ringsplatform under Expedia Group, som tilbyder hoteller og rejseudbydere en unik mulighed for at annoncere direkte p\u00e5 tv\u00e6rs af Expedias globale netv\u00e6rk. Med adgang til millioner af rejsende p\u00e5 platforme som Expedia, Hotels.com, Vrbo og Trivago, kan hoteller m\u00e5lrette deres kampagner baseret p\u00e5 rejseadf\u00e6rd, [&hellip;]<\/p>\n","protected":false},"author":61,"featured_media":25651,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[156],"tags":[],"class_list":["post-25915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-integrationer"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Integration med Expedia Media Solutions - OCTOPUS PMS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/octopuspms.dk\/en\/integrationer\/expedia-media-solutions\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Integration med Expedia Media Solutions - OCTOPUS PMS\" \/>\n<meta property=\"og:description\" content=\"Hvad er Expedia Media Solutions? Expedia Media Solutions er den digitale markedsf\u00f8ringsplatform under Expedia Group, som tilbyder hoteller og rejseudbydere en unik mulighed for at annoncere direkte p\u00e5 tv\u00e6rs af Expedias globale netv\u00e6rk. 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